Most women love formal wear. It’s an opportunity to play dress up for real. It’s special occasion dressing where you want to look your best, show off a bit and be glamorous. For most formal events, there is ample advance notice so you have time to find the right dress. Make a bold and breathtaking entrance with our gorgeous formal evening dresses, evening gown dresses & holiday cocktail dresses.

Selecting a dress

Before starting your search for a dress, consider the occasion, your best features and even your role for the event.

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ABS Mixed-Media Overlay GownWas $380.00, NOW $94.24

Aidan Mattox Dolman-Sleeve Beaded Godet Gown, Was $595.00, Now $221.34


Show your good taste and fashion sense.

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Kay Unger Strapless Jacquard DressWas $760.00, NOW $188.48


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ML Monique Lhuillier Illusion Draped Chiffon Gown, Was $998.00, Now $371.26

Sachin & Babi Nouvelle Pleated Maxi Dress, Was $595.00, Now $147.56



Long or Short

Unless the event is very formal, you may want to opt for a tea-length dress instead of floor length.  You’ll look elegant, refined and tasteful. Short dresses can work well for women with nice legs.

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Badgley Mischka Lace & Tulle Cocktail Dress

Nina Ricci Ruched Illusion DressWas $2085.00, NOW $517.08


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Givenchy Lace-Top Camisole Dress, Was $3625.00, Now $899.00

Sportmax Nerine Fit-&-Flare Dress, Was $875.00, Now $217.00


If the event is the opera or ballet season opener or a gala-type affair, you may want to opt for full glamour and go with a floor-length dress. Styles are available in slim-fit gowns that allow you to show off the fruits of your time at the gym. Corset styles can be very forgiving by cinching the waist and offering an hour-glass figure. Beading, gems and rhinestones all have their place. Black is always appropriate but color can be fun and adds dazzle.

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Jason Wu Lace-Insert Satin GownWas $2995.00, NOW $742.76

Lanvin One-Shoulder GownWas $3185.00, NOW $789.88


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Teri Jon by Rickie Freeman Lace-Top Peplum Gown, Was $960.00, Now $357.12

Teri Jon by Rickie Freeman Beaded-Lace Gown, Was $760.00, Now $282.72



Elegance and Comfort

If you’re hosting a formal event, you’ll want to look smashing but also be comfortable. A dress that is stylish and fits well is especially important since you’ll be greeting guests and trying to put everyone at ease. Make sure straps don’t fall, that skirts don’t ride up and that you’re not having to constantly adjust a belt or strap.

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Marchesa Notte Strapless Corded Lace Ball Gown, Was $1195.00, Now $296.36

Aidan Mattox Paneled Satin GownWas $530.00, NOW $131.44


The significance of dressing up or having clothes for special occasions quite often gets lost in our modern times. But special occasions and the clothes we wear for them are meaningful.


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Laundry by Shelli Segal Open Back Embellished Jersey GownWas $295.00, NOW $73.16

Halston Heritage Twist-Front Jersey GownWas $395.00, NOW $97.96


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Christopher Kane Trimmed Satin Shift, Was $2795.00, NOW $693.16

SUNO Printed Sheer-Overlay DressWas $795.00, NOW $238.50


At any event, you’re there to have a good time and formal occasions allow you to do look good while doing so. Your dress should be reflective of your personality and should suit your body type so that you wear it and not the other way around. You can enjoy yourself so much more if you don’t have to think about your dress after you put it on. Be the charming and beautiful social butterfly that everyone is glad they met.




I hope you enjoyed this article and if you have any questions about FORMAL DRESS SURPRISE SALE or want to leave your own personal review, leave a comment below.


  1. Hi Zhanna

    Love it! Especially the way you describe everything needing to be considered, and I absolutely love the dresses featured! Great post

  2. I have been on this website before and for absolute good reasoning! This is yet another article with vast images that would be very interesting to many young and older women across the world. Keep up the great work!

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